{"id":485,"date":"2010-04-08T04:49:58","date_gmt":"2010-04-08T10:49:58","guid":{"rendered":"http:\/\/artistsofutah.org\/15bytes12\/2010\/04\/08\/the-artful-cup\/"},"modified":"2025-11-04T19:46:57","modified_gmt":"2025-11-05T02:46:57","slug":"the-artful-cup","status":"publish","type":"post","link":"https:\/\/artistsofutah.org\/15Bytes\/the-artful-cup\/","title":{"rendered":"The Artful Cup"},"content":{"rendered":"<p>photos by Zoe Rodriguez<\/p>\n<p><a href=\"https:\/\/artistsofutah.org\/15Bytes\/wp-content\/uploads\/2010\/04\/060.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/artistsofutah.org\/15Bytes\/wp-content\/uploads\/2010\/04\/060.jpg\" alt=\"\" width=\"1196\" height=\"800\" \/><\/a><\/p>\n<p>Every successful business must continuously scan the environment, reassess its performance and goals, and make adjustments as needed. Art galleries, like\u00a0UTah Artists Hands, are no exception. Owner Pam O\u2019Mara\u00a0may have found the perfect business reincarnation with the transformation of her gallery space into half-gallery, half-coffee shop and restaurant.<\/p>\n<p>In the eight years Pam O\u2019Mara has owned and operated Utah Artists Hands, a gallery featuring the work of Utah artists, it has been a rollercoaster ride. When the economy took a major dive starting in 2007, other business owners might have scrambled for safety to a more secure business. Not O\u2019Mara. Through neighboring construction, which affected customer parking, as well as tighter budgets, which inhibited art purchases, O\u2019Mara has hung on for dear life.<\/p>\n<p>If the definition of insanity is doing things the same old way and expecting different results, O\u2019Mara will have none of it. In May, 2009, she began to hatch a concept for the business\u2019 transformation. It depended on cooperation from both the building owner and the owner of the adjacent\u00a0Caff\u00e9 Molise. \u201cThe most profound thing about this project,\u201d says O\u2019Mara, \u201cis the cooperation between two small businesses. We\u2019ve done a very creative thing.\u201d Construction, on what appears to be a win-win-win for all involved, began in October. The transformed space includes The Artful Cup, \u2013 which may be the city\u2019s most inviting and, literally \u201cart-full\u201d coffee shop \u2013 and officially opened with the March 19th Gallery Stroll.<\/p>\n<p><a href=\"https:\/\/artistsofutah.org\/15Bytes\/wp-content\/uploads\/2010\/04\/061.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/artistsofutah.org\/15Bytes\/wp-content\/uploads\/2010\/04\/061.jpg\" alt=\"\" width=\"1196\" height=\"800\" \/><\/a><\/p>\n<p><span class=\"stretch\">Think of two business spaces turned into three spaces, with the two businesses sharing the middle. Utah Artist Hands gave up some floor space but gained wall space in the transformation. A windowed wall with attractive double doors goes north-south down the middle of the former space, dividing the gallery from the coffee shop. It has its own door to the street, but can also be accessed through the new door to The Artful Cup.\u00a0<\/span><\/p>\n<p><span class=\"stretch\">In the new coffee shop space, a sales counter and barista station welcomes visitors as they enter from the street.<strong>\u00a0<\/strong>Shelves display ceramic cups crafted locally. The west wall provides display space for two-dimensional art. Bistro tables and chairs, as well as easy chairs, invite coffee and tea sippers to linger. And a library shelf of art books is available for customers to browse.<\/span><\/p>\n<p>At the back of the coffee shop, formerly O\u2019Mara\u2019s office, are newly constructed restrooms and a passageway to Caff\u00e9 Molise, next door to the west.\u00a0Original art for sale by the gallery hangs on the corridor wall space as well as in the restaurant.<\/p>\n<p><a href=\"https:\/\/artistsofutah.org\/15Bytes\/wp-content\/uploads\/2010\/04\/063.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft\" src=\"https:\/\/artistsofutah.org\/15Bytes\/wp-content\/uploads\/2010\/04\/063.jpg\" alt=\"\" width=\"350\" height=\"234\" \/><\/a><br \/>\nAccording to O\u2019Mara, Caff\u00e9 Molise owner Fred Moesinger\u00a0has enthusiastically welcomed art from Utah Artists Hands on his restaurant walls since he purchased the business seven years ago.\u00a0With the new arrangement, he gains nice restrooms for his customers as well as overflow space in The Artful Cup, which he can use for restaurant service after 5:30 pm every day.<\/p>\n<p>It\u2019s easy to imagine that restaurant patrons, seeing the art, may wander next door to the gallery. And hungry gallery customers can more easily find their way into the restaurant, enjoying the continuous display of art along the way.<\/p>\n<p>Meanwhile, the new \u201cchild,\u201d The Artful Cup, is a draw for both businesses. Opening at 8:30 am, Monday \u2013 Saturday, the shop is just steps away from major hotels and the Salt Place Convention Center. Artful Cup barista Susan Smith, herself an artist and jewelry maker with works in the gallery, opens the doors to the gallery, allowing the early morning crowd to browse and buy art.<\/p>\n<p>\u201cA lady from Seattle came in for coffee recently and left with a sculpture,\u201d says Smith, illustrating the type of tourism sale that has long sustained the gallery.<\/p>\n<p><a href=\"https:\/\/artistsofutah.org\/15Bytes\/wp-content\/uploads\/2010\/04\/062.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright\" src=\"https:\/\/artistsofutah.org\/15Bytes\/wp-content\/uploads\/2010\/04\/062.jpg\" alt=\"\" width=\"335\" height=\"500\" \/><\/a><br \/>\nBut The Artful Cup is not just for tourists and convention goers. As a unique service to locals, the shop will sell the customer a hand-crafted mug, put his\/her name on it, and have it clean and ready for their favorite brew every day.<\/p>\n<p>So how does all this change affect the dozens of artists who are represented by the gallery? \u201cThe Artful Cup increases the exposure for our artists,\u201d says O\u2019Mara. \u201cWe want people to come in and feel relaxed\u201d as they sip coffee and look at art. \u201cIt makes fine art more approachable.\u201d Since The Artful Cup began serving customers during the Outdoor Retailers Convention in January, \u201cwe\u2019ve had a wonderful response. Customers have said, \u2018It feels so good in here,\u2019\u201d says O\u2019Mara.<\/p>\n<p>O\u2019Mara says the gallery itself will now focus more on fine art and less on small gifts, while the coffee shop shelves will feature more of the small gift items \u2013 all handcrafted \u2013 that customers have come to love. O\u2019Mara also hopes to give some of her artists \u201ceasel space\u201d in the coffee shop, where they can set up paints and customers can watch them create. The easel might also provide the opportunity for public collaboration. \u201cCustomers could pick up pen or brush and add to a work that has been started.\u201d<\/p>\n<p>What a way to start the day \u2013 coffee to wake up the left brain and art to wake up the right! Will this be the change that will successfully carry Utah Artists Hands through whatever remains of the art market doldrums to better times? Time will tell, and then it will be time to reassess and change again.<\/p>\n<p><span class=\"foot\">Caffe Molise, the Artful Cup and\u00a0UTah Artist Hands\u00a0are all located on 100 South, between Main St. And West Temple.\u00a0<\/span><\/p>\n<div class=\"saboxplugin-wrap\">\n<div class=\"saboxplugin-authorname\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>photos by Zoe Rodriguez Every successful business must continuously scan the environment, reassess its performance and goals, and make adjustments as needed. Art galleries, like\u00a0UTah Artists Hands, are no exception. Owner Pam O\u2019Mara\u00a0may have found the perfect business reincarnation with the transformation of her gallery space into half-gallery, [&hellip;]<\/p>\n","protected":false},"author":940,"featured_media":9660,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_piecal_is_event":false,"_piecal_start_date":"","_piecal_end_date":"","_piecal_is_allday":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[61,14],"tags":[],"class_list":["post-485","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alternative-venues","category-visual_arts"],"jetpack_featured_media_url":"https:\/\/artistsofutah.org\/15Bytes\/wp-content\/uploads\/2010\/04\/artfulcup.jpg","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"publishpress_future_action":{"enabled":false,"date":"2026-05-14 12:07:54","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/artistsofutah.org\/15Bytes\/wp-json\/wp\/v2\/posts\/485","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/artistsofutah.org\/15Bytes\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/artistsofutah.org\/15Bytes\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/artistsofutah.org\/15Bytes\/wp-json\/wp\/v2\/users\/940"}],"replies":[{"embeddable":true,"href":"https:\/\/artistsofutah.org\/15Bytes\/wp-json\/wp\/v2\/comments?post=485"}],"version-history":[{"count":5,"href":"https:\/\/artistsofutah.org\/15Bytes\/wp-json\/wp\/v2\/posts\/485\/revisions"}],"predecessor-version":[{"id":97777,"href":"https:\/\/artistsofutah.org\/15Bytes\/wp-json\/wp\/v2\/posts\/485\/revisions\/97777"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/artistsofutah.org\/15Bytes\/wp-json\/wp\/v2\/media\/9660"}],"wp:attachment":[{"href":"https:\/\/artistsofutah.org\/15Bytes\/wp-json\/wp\/v2\/media?parent=485"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/artistsofutah.org\/15Bytes\/wp-json\/wp\/v2\/categories?post=485"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/artistsofutah.org\/15Bytes\/wp-json\/wp\/v2\/tags?post=485"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}